I, Bogoljub Karic, believe that
when you enter the scene of international business, everything may seem to be
possible. This includes being too much or being lacking when it comes to
exhibiting some essential skills or characteristics. For many international
business owners, success means adjusting to unfamiliar environment and
situations. However, “overadjusting” has been proven before to cause damage to the
cross-cultural success of many businesses and organizations.
As a part of the world of
international business, you travel to different places to reach out to more of
your target audience. One day may come when you will realize, or other people
will make you realize that you are trying too hard to adopt the culture of
other places. You are overdoing it and it may look inappropriate to others,
especially your foreign clients. This may lead to negative consequences such as
proposal rejections. One key insight I, Bogoljub Karic, learned when I was
working around the world, is that you have to recognize that if you are not
prepared to listen to others, you will surely miss out and you would not
understand the details of another culture. Also, make sure that you acknowledge
that no matter how much cultural intelligence you develop, you should always
have room for more learning. No matter how much of an expert you think you are,
there will always be times when you will make mistakes, because you are not
perfect – no one is.
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